Managing Performance Indicators in Visual Art Museums

Alessia Zorloni
Museum Management and Curatorship, vol. 25, n. 2, 2010

Quality and excellence demand the efficient and effective delivery of high and consistent standards of performance. To achieve this, managers need to agree on how to measure performance in order to define what is being measured and how it will be measured, as well as the establishment of models of good practice to help deliver measurable improvements. Using data collected through in-depth interviews with museum executives in London, New York, and Washington, DC, this paper seeks to advance the discussion on how to measure the success of museums, and demonstrate that a performance framework is potentially useful in forging a culture of excellence that will permit museums to learn from each other’s experience.